Every time a customer orders from you via Uber Eats or Deliveroo, you're working part of the evening for free. The platform collects the money, keeps the customer's contact details, keeps the review they'll leave, and sends you a bill with 30% less in it. In 2026, that model is no longer inevitable.
TL;DR — Delivery platforms take 20 to 30% per order; a direct website with Stripe payment costs around 1.4% + €0.25 per transaction. On €5,000/month of online sales, switching from 30% to 1.4% recovers ~€1,400/month, or nearly €17,000/year. On top of that, you get back your customer data, your reviews, and the ability to build loyalty. A well-designed loyalty programme can add +€7,500/month in recurring revenue from 300 regulars.
The Real Cost of Delivery Platforms
Delivery apps have one thing going for them: they bring volume. But they charge a steep price for it — and that price goes beyond the commission.
| Criterion | Platform (Uber Eats / Deliveroo) | Direct website |
|---|---|---|
| Commission per order | 20 to 30% | ~1.4% + €0.25 (Stripe) |
| Customer data | Owned by the platform | Yours |
| Customer reviews | Hosted by the platform | Yours |
| Loyalty | Almost impossible | Built-in programme |
| Net margin | Cut on every order | Preserved |
On a €30 order, the platform takes roughly €9. The same payment on your own website costs €0.67. Multiply by your monthly volume and the maths is undeniable.
The Numbers That Make the Decision
Take a restaurant doing €5,000 of online sales per month.
The gap is around €1,400 per month — nearly €17,000 per year. At that rate, a transactional website pays for itself in weeks, not years.
Why Your Website Has Become Non-Negotiable
Customer behaviour has shifted: 9 in 10 people check a restaurant on their phone before visiting. Menu, opening hours, booking, reviews. If what they find is slow, outdated or non-existent, they move on.
A modern website is therefore not a luxury: it is your main shopfront, open 24/7, that turns a Google search into a reservation or an order.
The Features That Actually Drive Revenue
Click & Collect with Real-Time Tracking
The customer orders, pays online, chooses a collection slot and receives a 4-digit code. In the kitchen, the order moves through three statuses visible to the customer: Received → Being prepared → Ready. No queue, no mistakes, no commission.
Anti-Waste Promotions in One Click
End of service with unsold stock? Activate a "last hour" or "today's leftover" promo (−20 to −50%) in a single click. The price updates live on the menu your customers see. You clear the stock instead of throwing it away — and attract bargain-hunters who become regulars.
Loyalty: The Most Underestimated Lever
Retaining a customer costs around 5 times less than acquiring a new one. A points programme (€1 = 1 point) with reward tiers — free coffee, dessert, dinner — gives regulars a concrete reason to come back.
The maths speaks for itself: if 300 regulars return one extra time per month at €25 average basket, that's +€7,500/month in recurring revenue — with zero acquisition spend.
Reviews and Social Proof
Online reviews and social proof can increase reservation rates by 30 to 50%. On your own website, those reviews belong to you and work for you — not for a platform.
Six Live Restaurant Demos
Here are demonstration sites we have actually built, each illustrating a different use case:
From a solo bistro to a franchise network, the same technical foundation scales to your size.
How Much Does It Cost?
We don't price a restaurant website like any other: it all depends on the features. Here are indicative ranges (the final quote depends on your needs):
| Level | What you get | Indicative range |
|---|---|---|
| Landing / simple showcase | Presentation, menu, contact | from ~€990 |
| Pro showcase | Custom design, gallery, booking | ~€1,490 to €2,490 |
| Booking + ordering + payment | Click & collect, Stripe, tracking | ~€2,990 to €3,990 |
| Loyalty + customer account | Points, tiers, customer portal | ~€4,990 to €7,990 |
| Network / franchise | Multi-site, franchise portal | on quote |
These figures are benchmarks. The best way to know your real budget is to request a personalised quote.
Take Back Control
Handing over 30% to a platform on every order means financing someone else's growth with your kitchen. A direct website reverses the equation: your orders, your customers, your reviews, your margin.
Explore our dedicated packages on the restaurant websites page, discover our approach to custom web development, and when you're ready, request your free quote. In 2026, your best salesperson is your own website.
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Further Reading
🍽️ NeuraWeb builds websites for restaurants: online booking, ordering & click & collect with Stripe payment, loyalty programme and multi-site management. Free quote within 24 hours. Get started →